little beach company - Small Business Articles

I received the following email from one of my ezine readers. He asked a question I am sure is on most peoples mind who want to start a small business. What Do I Sell? Hi Jim, I have been thinking for a long time about what to sell from a web page, I just can`t come up with any good ideas. I have rea...

On July 17, 2005 Cahuenga Press released Undercurrent Blues by James Cushing (Cahuenga is a cooperative press and Undercurrent Blues is the 14th book they have published since their inception in 1989). The collection includes poems written from 1989 through 1991 and 1997 through 2002....

I often sit and wonder "where did the day go?" I know there are 24 hours in the day, 8 of which I spend sleeping. So that still leaves me 16 hours to get my daily activities done. Funny, how 16 hours sure does seem like 6. But after going through a month of not knowing if I was coming or going and...

Many times mortgage broker marketing materials fail because of some simple mistakes. The most common errors found in materials include: Feature-Focused ? The content of the message is focused on you, not the prospect. For example, companies often promote their years of experience in their literature...

What I?ve discovered from most of my small business clients is that most would prefer to build their business through referrals rather than through direct mail, advertising in newspapers, radio, TV. However, most leave the referrals to a somewhat chaotic, unplanned approach. When they have a repeat...

"Retired professor of Microbiology, Harry Gilleland certainly has a variety of experiences and thought-provoking insights to share in his latest poetry book, Gilleland Poetry ? Storoems and Poems. Harry?s poetry has appeared at numerous establishments over the years and he has authored three bo...

First, the disclaimers: Since the algorithm Amazon uses to generate its sales ranking is proprietary, the details contained herein are extrapolated from research and field tests. The resulting consensus finds Amazon?s system to provide marginal sales data at best. To whit, read Amazon?s own definiti...

Yes... a window washing business can be profitable, but you will have much more long term success and profitability if you expose your marketing message and your company to your prospects over and over again. If you don`t, you`ll be remembered briefly today and forgotten tomorrow. That`s just a fac...

If you ask a real estate agent, ?What?s the difference between mortgage brokers?? you?ll consistently hear the same response, ?Nothing,? or ?They?re all the same.? Yet, when you look closely, there are lots of differences between them. There are mortgage brokers who get 98% of their loans closed on ...

When talking with prospective customers for your cleaning business, you`re bound to have objections. To minimize objections, it helps to know why people raise them in the first place. Here are some of the main reasons for objections: *Your presentation was weak and didn`t fully answer their question...

Set a Goal for Something You?ve Always Wanted to Do

You say, "I am generally satisfied with my life, so should I still set goals and what kind of goals?" I hear exactly what you are saying. I love my life. It is busy and filled with the work and play I enjoy. I find, however, that there i...

So you`ve decided to have an online business. Before you start having those big cash flow dreams, stop and get some tips for having an online business. There are many internet information resources for doing this sort of thing. However, the basic tips for an online business are very close to those o...

If there was a way that you could guarantee to explode your MLM recruiting, and touch people in such a way that most would follow you to the moon if you went... Would that be of interest? Whether you are online, or offline, (and again, still, almost 90% of all recruiting takes place offline.) This a...

If you want to make big money on the web, you need to have your own product. A lot of people would like to have their own product, but they lack either, the expertise and/or have no idea how or where to begin. Before you even think about creating a product, you need to research and make sure there i...

We are frequently held back from making future plans or reaching goals based on the perceived wrongness of choices we?ve made in the past. I want to give you something to think about. Most of us have made choices in the past that are we not proud of and may prevent us from moving toward the future. ...

Are you a headless newbie? I know I was when twelve month ago when I started looking into setting up an online business. Whichever way I turned people were willing to offer me advice, e-books, freebies, newsletters, amazing money making opportunities, advertising, search engine placement and much ...

In Amazon?s Significant Seven interview with Jim Frey, the controversial author of the Oprah Book Club selection, ?A Million Little Pieces,? he was asked: ?If you could have one superpower what would it be?? Since Mr. Frey has been the focus of media attention lately, could anyone familiar with th...

Do you want to start a home-based business? Read this article first, you might find it useful. We all know the names Steve Jobs and Bill Gates, but do you really know the story behind them? Well, guess what movie I just saw? It`s a movie entitled ?Pirates of Silicon Valley?. I am not going to tell y...

Blogs are the hottest thing going these days when it comes to marketing on the Internet. A blog is a delivery medium. Here are 10 reasons why you should deliver your ezine articles via a blog. 1. A blog is web based so you can update and post new articles anywhere, anytime. It`s a dynamic medium tha...

The scene from "Biloxi Blues" where Matthew Broderick`s character kept asking, "Is the heat getting hotter?" was looping in my mind. Indeed, the surface of the sun may well have been a cooler place to spend the day. I was standing at the base of the Great Pyramid in Giza, Egypt. I had just been to...

Are you continually trying in the hope of earning the level of income you want from your Internet business activities? Is discouragement starting to creep into your thinking? Most people keep on trying in the hope of one day succeeding. However, you won?t succeed unless you address these two key fac...

As a licensed massage therapist and business coach I am often approached by other therapists who are currently employed in a spa, a clinic, or possibly a chiropractor`s office, and would like to transition into going into business for themselves. I, of course, am passionate about having your own bus...

Many new franchisors fall down in the franchisee set-up phase. This is the phase where the new franchisee has paid their fees and is now entering the system. They will either be getting equipment or building out a location. Smaller franchisors often find it difficult to hold the hand constantly with...

Two Things (Maybe Three): 1) Over the course of this on-line training series, you will uncover ideas and formulas, that I dare say, you have never seen before. Let this first training letter be an example. You?ll see and you will uncover ideas and Networking antidotes that are typically reserved, on...

We make our living as guerillas ? not the bad kind, but more of a freedom fighter. By using the term ?guerilla? I mean EMJ fights for business against big gorillas (other distributors) in the field. Our competitors are almost 100 times our size; EMJ is a Canadian-based, $165 million per year distrib...

So, you`re ready to start coaching. You either have some issues that you think a coach can help you overcome, or you just think it`s time for a quality of life tune-up. You`ve reviewed your budget and set aside some money to cover the fees and you`ve ascertained that you are reasonably free of any s...

In the first part of this article I put forward 7 questions that I believed were important to ask of your potential cleaning company. In this article I will explain the relevance of the first two questions and the answers you get to you as a business.

What is your staff turnover?

Getting Your Foot in the Door (Or How I Finally Got Published)

By Timothy Trimble - 4/3/2009

This has to be the number one thing that most beginning writers struggle with ? getting that first article, story, or book published. Before you start thinking that it`s just too much work, or you just don`t know the right people, let me fill you in on how easy it can be. While my personal experie...

What is Event Marketing and How Can it Secure You a Power Position in Your Niche?

By Dina M. Giolitto - 4/3/2009

If you`re not exactly sure what event marketing is, think of Earth Day, the Renaissance Faire, Woodstock, Shop Rite`s Can-Can Sale, President`s Weekend at Macy`s... and let`s not forget Valentine`s Day, that "Hallmark Holiday" disguised as a day of Love but really meant to boost candy, card, dinner ...

Top 3 Paid Survey Sites

By Josh Stanton - 4/3/2009

Ever since paid surveys first hit the internet, there have been sites that list every possible Market Research Companies on the net. Presently there are almost too many to choose from, which means it`s more important now than ever to find out which ones are the best! So what makes a good paid survey...

Nice Girls Don?t Get the Corner Office 101 - A Book Summary

By Regine Azurin - 4/3/2009

Dr. Frankel clearly identifies the common mistakes ?101 in all?that women commit unconsciously to sabotage their careers. This book provides revolutionary guides to help the women of today eliminate the girl-like behaviors they became accustomed with, which hold them back professionally. How You...

What You Can Learn About Selling, From Kate Moss

By Craig Garber - 4/3/2009

Like my wife, super model Kate Moss was born in England. Unlike my wife, Kate Moss has a little "nose candy" problem. Personally, I don`t think it`s anyone`s business who`s doing what -- to each his own. And besides, good ole Kate`s probably a saint next to most people in the entertainment industry....

Using the Media Effectively

By Susan Freidmann - 5/3/2008

The media has the power to influence your tradeshow efforts whether it be in television, radio or print. Your job is to target your endeavors to create a positive company image and brand awareness of your products/services. How do you do that? Outlined below are 27 important points to help maximize ...

Promotional Pens: Writing Your Edge In Business

By Trevor Marshall - 4/27/2008

Pens are used by almost everybody, from students, professionals, housewives, company executives and virtually in any type of job. Therefore making a promotional pen that contains the company logo, a product name, a company design and any marketing idea that a company wants the public to see is defin...

What You Must Do for One Whole Day, Every Week for Your Business

By Stephanie Ward, MA - 4/27/2008

Do you experience periods of feast or famine in your business? Do you only think about marketing when you realize you are running low on clients? Do you have some steady clients but you?d love to have more? Or are you still struggling to barely reach your key business goals? If any of these situ...

When to Get a Print Broker?

By Granny`s Mettle - 4/25/2008

Wouldn`t it be nice if someone could do the job of buying printing materials and equipment for you? Instead of spending your time looking for the best deals, and afterwards haggling for the cheapest price, wouldn`t it be better if you could spend that time working on plans and strategies to keep you...

Promotional Software An Effective Online Advertising Scheme

By Jinky C. Mesias - 4/25/2008

Advertising or promotion does not only involve offline schemes in fact more and more web owners are thinking of ways on how to maximize the advertising capabilities of their web sites. And most of them have started off by offering downloadable promotional software. Have any of you ever encountered a...

How Do I Write a Research Paper?

By Michael Pollick - 4/25/2008

Writing a research paper can be difficult and time-consuming, but here are some guides and tips on how to help manage your time efficiently. Can there be anything more dreaded and feared in the college English curriculum as the first research paper? Almost everyone who has ever attended a college...

How A Sense Of Wonder Makes Life Richer

By Saleem Rana - 4/22/2008

It always amazes me when I meet someone who has a disdain for expansion of knowledge. The other day, over lunch, I was arguing with a girl about a principle of abundance. I illustrated this principle with anecdotes about historically famous millionaires who had applied this principle successfully...

How To Attract More Leads

By Don Pooley - 4/21/2008

One northern Manitoba February, Bert, a new AA convert, was driving me from Flin Flon to The Pas to work with another agent. Bert`s enthusiasm for AA bubbled throughout the trip, and I learned many things that helped me improve my life. One was that "You`ve got to give it away to keep it". To Ber...

Blogs: You`ll Love The Marketing Potential

By James D. Fisher - 4/17/2008

The Internet revolution is responsible for two of the dumbest names in business. The first is the "Web." Try telling your grandmother what you do for a living with that name. The next is the "blog." Most people have heard about blogs (short for Web logs). There are millions of them - most with littl...

Email Marketing Lesson: The Easiest Way To Make Your Email Newsletters Effective

By Joan Pasay - 4/16/2008

If you grasp today`s lesson with clarity and apply the principles to your future Email Marketing campaigns I know you will not only be sporting a spring in your step but your wallet will need to be expanded as well. Oh, and I almost forgot, mastering these principles won`t take a lot of your time an...

Middle School Bullying: Get the Facts and Stop the Bullies!

By Paula McCoach - 4/16/2008

Get the facts and stop your middle school hardcore bullies! Documentation is the key to stopping middle school bullying! The more data you have, the more successful you will be. For hardcore bullies, I enlist the help of the team of teachers that has that student currently. I attend one of th...

A Marketing Strategy for Winners

By Jay Moncliff - 4/15/2008

A marketing strategy can either make or break your business. As you know, there are many different aspects to a good marketing strategy. You may be wondering which marketing strategy is right for you. Also, how do you know which marketing strategy really works? The best marketing strategy is the...

By Sonia Colon - 5/11/2007

We all know that competition is an ugly word but competitors are a fact of life in business. If your business can`t compete with other businesses, don`t start it. You have to have some type of an edge. You may have an excellent product or service, but if everyone else is selling a product or servic...

12 Sure-Fire Steps To Improve Your Retail Sales

By Bob Nelson - 4/19/2007

The purpose of any business is to bring in customers, and it can only be accomplished through marketing. If your cash registers don`t ring, something is wrong and you had better find out what is wrong fast. Because in today`s competitive retail world... getting results is what counts. Successful r...

The Top Ten Rules of Effective Networking

By M.E. Callan - 4/26/2006

Many of us are discouraged by the networking events that we go to. We feel swamped by people just looking to get money from us, and we rarely feel as though the event was worth our time. Yet networking should be one of the best ways to bring in new business. The key is learning to network correc...

End Of History? Not Quite.

By Mithun Bhattacharya - 4/22/2006

A visitor to Moscow would be immediately struck by the fact that an otherwise dull Kremlin now seduces one to break the sound barrier in a mike, rediscover one self on a Compaq or simply feel Warner in a Pringles. If this is not enough then there is always Chairman Mao in Tiananmen Square calling up...

Positioning for Profits!

By Kimberly Stevens - 4/21/2006

Last Friday, I was spending one last day of freedom with a dear friend who was expecting to have her first baby at any minute. We decided to hang out by the pool. On the way there, we stopped to pick up some lunch to eat pool-side. Given the choice of Wendy?s, Subway, or McDonald?s, I chose Subwa...

Writing Good Dialogue.

By Nicole Murphy - 4/20/2006

There?s nothing that kills a scene like hackneyed dialogue. Just stop and think about the average B-Grade Hollywood Movie. Sure, at times the plot is bad and the characterisation woeful but most of the time, what stops it from being a good movie is the dialogue. Cringe-worthy dialogue. So, how ...

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